FOLLI-FOLLIE Α.Ε.Β.Τ.Ε.

Presentation to the Association of Greek Institutional Investors

The prospects, the strategy and the financial results of HELLENIC DUTY FREE SHOPS S.A. were presented by the Management of the Company to the members of the Association of Greek Institutional Investors, on the 30th of March 2007.
Highlighting the dynamic growth and the positive financial performance for 2006, HELLENIC DUTY FREE SHOPS S.A., a Company with 28 years of experience in the travel retail sector, presented its prospects and its competitive advantages. The Company owns the exclusive right for selling duty-free products in Greece until 2048 and offers a strong portfolio of international and Greek brands. Additionally, it employees approximately 1,700 people, operates an extensive network of 90 stores and offers a high payout ratio to its stakeholders.
Moreover, the key-strategies for the future growth of the company were presented. Concerning the organic growth, the key growth-drivers include the development of new stores, the introduction of innovative concepts and, last but not least, the continuous improvement of customer service. New activities include entrance in new market segments, creation of wholly-owned subsidiaries and the support of the tourism sector. Another key-strategy refers to the acquisition and development of international and Greek brands, further possible acquisitions of companies in the travel retail and related activities, as well as synergies with key-players in purchasing, marketing and merchandising.
In 2006 consolidated sales increased by 14.8%, to Euro300.0 million compared to Euro261.5 million in 2005. EBITDA reached Euro64.8 million compared to Euro 58.0 million, an improvement of 11.7%, in comparison to 2005, while Net Earnings per share increased by 13.6%, at Euro0.817 compared to Euro0.719 in 2005. It should be mentioned that investments for 2006 amounted to Euro5.4 million.
Furthermore, the results of the recently acquired LINKS LONDON LTD, the British jewellery and luxury company, were presented. The company which operates 48 shops in UK, North America and Asia posted sales of Euro26.9 million and EBITDA of Euro5.2 million for the five-month period from August to December 2006.
Finally, during the presentation, a detailed analysis of the Company''s sales was cited, sales breakdown by points of sale (airports, border-crossings, ports and wholesale), as well as a breakdown by product categories emphasizing the importance of perfumes/cosmetics, tobacco products, wines & spirits and confectionery/fine food for the core business.